Jason Rubin's 2004 Speech Makes Him an Ironic Choice for THQ's President

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THQTHQ announced that it has named Jason Rubin as the company's President, with Brian Farrell remaining Chairman and Chief Executive Officer. Rubin co-founded Naughty Dog (the studio behind the Crash Bandicoot and Jax and Daxter franchises), and co-founded Flextor (a "media mash-up tool" that was acquired by Fox Interactive Media). Here at FI, we find this particularly ironic, as several of us sat through Rubin's speech at the 2004 DICE summit (that paid homage to Tara Reid) in which he encouraged developers to act more like rockstars, and grab the credit they deserve from publishers seeking to smother and commoditize those ambitions. Now, Rubin can proceed full-steam-ahead as he works with THQ to put those "Rockstar" developers in their place. Rubin is expected to help THQ transition to making quality core games rather than licensed dreck.


Read on for information on more senior staff changes at THQ...

THQ's Danny Bilson, previously the Executive Vice President of Core Games, is "leaving to pursue other interests." In case you aren't aware, that's often corporate-speak for 'we asked him to leave and gave him a settlement that involves him not claiming he was driven out of town on a rail.' Dave Davis, Senior Vice President of Core Studios, will also depart.


THQ has hired Jason Key, who co-founded Flextor with Rubin, as the company's Chief Strategy Officer. Apparently, he will advise... and strategize.

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This page contains a single entry by Editor published on May 29, 2012 10:22 PM.

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