THQ Drops 200 Staff and Reorganizes Studios

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THQTHQ announced a substantial realignment of its business. As the company stated, "THQ is in the process of transitioning its portfolio away from licensed kids titles and movie-based entertainment properties for consoles and has also decided not to actively pursue further development of the MX vs. ATV franchise at this time." To this end, THQ is closing two studios in Australia and getting rid of the development team in Phoenix, Arizona (but maintaining the quality assurance team in that location). THQ reiterated that its ongoing strategy involves:

  • High-profile console releases supported by downloadable content
  • Developing robust social media communities around properties such as the upcoming Margaritaville
  • Securing an ongoing revenue stream from massively multiplayer online gaming properties such as Warhammer 40,000: Dark Millennium Online
  • Make direct sales to consumers through a re-launch of THQ.com

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This page contains a single entry by Editor published on August 9, 2011 8:18 PM.

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