Activision Makes Call of Duty Its Own Business Unit and Forms Sledgehammer Games

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Activision BlizzardActivision Publishing, part of Activision Blizzard, announced that it plans to form a dedicated business unit for the Call of Duty brand. The idea is that the company can pursue Call of Duty games "with the same focus seen in its Blizzard Entertainment business unit. This will include a focus on high-margin digital online content..." The unit will be led by Philip Earl who previously ran Activision Publishing's Asia-Pacific region.
Activision also confirmed there will be a new Call of Duty game from Treyarch this fall, downloadable maps for Modern Warfare 2 from Infinity Ward later this year and that the company formed a new studio (Sledgehammer Games) to work on a new Call of Duty game for 2011.


UPDATE (3/3/2010): Activision has also let go two senior members of the Infinity Ward team, Jason West and Vince Zampella, due to "breaches of contract and insubordination. Activision expects litigation but "does not expect the matter to have a material impact on the company."

UPDATE (3/3/2010): This evening, Jason West and Vince Zampella (by way of their law firm O'Melveny & Myers) confirmed that they are suing Activision Blizzard, alleging that Activision Blizzard unfairly terminated their contracts.

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This page contains a single entry by Editor published on March 2, 2010 2:37 PM.

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