Zeebo plans to Compete With Mobile Gaming

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A San Diego company has declared that it plans to launch a gaming device that it calls the "Zeebo" as early as next month. Don't expect to be seeing this in North American or European stores anytime soon, though. The Zeebo is expected to launch next month in Brazil and is aimed at "emerging global markets." The device is, pretty much, a glorified cell phone that will be able to download games over 3G wireless services.
The Zeebo runs on a Qualcomm chip and is based on Brew, making it comparable to phones that currently run games, and the publishers that have signed on to support the Brew (including Com2uS, Digital Chocolate, EA Mobile, Gameloft, Glu, id Software, Namco Networks and THQ) are all mobile developers used to porting games to a wide variety of cell-phone platforms.

The Zeebo will begin selling for $200, and the company hopes the device will sell for as little as $150 by next year. Not only are customers buying the device, they are then signing on to purchase all games for the Zeebo through the device's proprietary 3G network.

While the Zeebo is an interesting-sounding device, it's hard to understand what makes it competitive with a decent cellphone and a few mobile games.

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This page contains a single entry by Editor published on March 23, 2009 10:35 AM.

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