THQ Expands In-Game Advertising Plans

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THQTHQ has signed a deal with in-game advertising provider Massive (owned by Microsoft) to have Massive be the exclusive provider of in-game advertisements for THQ's upcoming PC and Xbox 360 games. According to Massive, THQ was pleased with the performance of Massive's advertisements in Saints Row 2, and is pursuing more advertising for future games.

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This page contains a single entry by Editor published on November 24, 2008 7:14 AM.

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