Football Manager Live to Get IGA's Ads
Sega Europe's Sports Interactive brand is working with IGA Worldwide on in-game advertising for the upcoming Football Manager Live and other Football Manager games.
Football Manager Live is a persistent online version of the Football Manager series that lets players manage a team of soccer players against other teams coached by real people and comprised of representations of real players. IGA will fill advertising opportunities within the game (such as sponsorships and billboards near the field) with ads from real companies.
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