Better Accomplishments Means Better Sales

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A market research firm called Electronic Entertainment Design and Research (EEDAR) has released a study arguing that the more achievements available in an Xbox 360 game, the higher the game typically scores and the larger the sales are.
With reviews and sales correlated with achievements, EEDAR argues that developers and publishers could better use accomplishments within games to drive additional sales.

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This page contains a single entry by Editor published on October 16, 2007 4:49 AM.

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